CLIENT / Marketing
Modular cabins - regional advertising
Yandex Direct campaigns for portable cabins with regional targeting.
- BYstudio’s role
- Yandex Direct management with regional targeting work.
- Status
- Delivered
Modular cabins
Modular cabins - regional advertising
Яндекс.Директ
- Demand
- Offer
- Advertising
- Enquiry
The challenge
In modular cabin sales, geography affects the offer: customers consider availability and delivery. Advertising coverage needs to be considered alongside the service.
Solution
We managed Yandex Direct for portable cabin sales and planned the geographical targeting.
What we delivered
- Yandex Direct management
- Advertising geography planning
How we approached the work
- Advertising coverage should reflect the ability to serve a customer.
- Regional logic benefits from being documented separately from ad copy.
- The relationship between delivery and the offer matters before the visit.
Result
Advertising support delivered for Modular cabins - regional advertising: Yandex Direct campaign management.
Яндекс.Директ
Need to promote
your business?
The initial task discussion is free. Describe it in your own words. A BYstudio specialist or Yan Bunin will respond.
- Read your description.
- Clarify the goal and constraints.
- Suggest the scope of the first stage.